Every great brand begins with a vision. For Ciele, I worked closely with founder and celebrity makeup artist Nikki DeRoest to bring her concept to life—a line where protection meets artistry. With skin-driven formulas, broad-spectrum SPF, and clean, non-pore-clogging ingredients, the branding needed to be just as thoughtful and refined. From sketching packaging (both primary and secondary) to conceptualizing the website design, every step was crafted with care. Our process was focused on making Ciele's visual identity as powerful as the products themselves.